Customer Loyalty Software

Automated loyalty that keeps them coming back

Points, tiers, and rewards in one place. Launch referral bonuses, birthday gifts, and QR redemption in-store or online. Every action syncs to the CRM, triggering automated follow-ups instantly.

Core Features

Loyalty that rewards, retains, and grows

Points, tiers, referrals, and rewards across in-store and online. QR and POS redemption, gift cards, and birthday campaigns—all synced to your CRM.

Points, Cash-Back, & Rules

Set earn rates, bonus events, and expirations. Use multipliers by product or day to drive repeat spend.

Tiered VIP Levels

Create Silver, Gold, and Platinum tiers. Auto-upgrade customers and offer exclusive tier-based perks.

QR & POS Redemption

Scan to earn and redeem at the counter or on mobile. Works with QR codes, barcodes, and unique links.

CRM Sync & Automation

Every earn or redeem updates the contact, triggering birthday offers and win-back campaigns.

Loyalty Journey

Move from first visit to lifelong customer

Launch a branded program in minutes. Customers join, earn, and redeem across in-store and online. Everything syncs to AELESTRA CRM for automated email/SMS follow-ups.

What the journey looks like

📝 JoinPhone • Email • DOB
⭐ EarnPurchases • Reviews • Birthdays
🎁 RedeemQR / POS / Coupons
📈 RepeatTiers • Bonuses • Win-backs
Join our loyalty program
Full Name
🇨🇦 Phone*
Email*
JOIN US
Welcome gift
+5 ptsInstant bonus
+10 ptsComplete profile
+15 ptsFirst purchase
+20 ptsBirthday

New members receive a welcome message and wallet link automatically.

Points catalog
8 USD
=
200 Pts
17 USD
=
400 Pts
38 USD
=
800 Pts

Earn rate: 1 point / $1.

Ways to earn
Purchases
Base rate
Referrals
Give 10 / Get 10
Reviews
+50 pts
Socials
Follows
QR / POS redemption
Redeem 2,500 pts

Scan at the counter or from the member’s phone.

Rewards catalog
Free Coffee
300 pts
$10 Off
800 pts
Birthday Gift
Auto coupon
VIP Event
Gold+
Tiered VIP levels
Silver0–999 pts • 1x earn
Gold1,000+ pts • 1.25x earn
Platinum3,000+ pts • 1.5x earn
Invite a friend
Share link — aelestra.com/r/ABC123
Reward — Give 10 pts / Get 10 pts
Fraud control — caps + device checks
Status
Invites sent
0
Joined
0
Converted
0
Staff Dashboard
➕ Add Points
➖ Subtract Points
👤 Check Score
📜 View History

All changes logged with staff name and timestamp.

Points earned (Email/SMS)
Congratulations {{contact.name}},

You just earned + points.
Your total is: .

View your points history →
Lifecycle journeys
Expiring points — 14-day nudge
Birthday — auto coupon + tier bonus
Win-back — 30/60/90 day offers
Members
0
Pts earned
0
k
Redemption
0
%
Repeat rate
0
%

Track members, earnings, and redemption rates.

Benefits

Why businesses choose AELESTRA Loyalty

Run a modern loyalty program that works in-store and online. Fast sign-up, flexible points, tiered VIP, QR redemption, and automated email or SMS. Every action updates your CRM for real ROI.

📝

Frictionless sign up

Join with phone and email. EN and FR supported. Consent captured and synced to the CRM.

⭐

Flexible points engine

Set earn rules, multipliers, expirations, and bonus events to drive repeat purchases.

🎟️

Rewards and coupons

Offer discounts, freebies, and vouchers. Support for QR, barcode, and usage limits.

🏅

Tiered VIP

Silver, Gold, and Platinum with auto upgrades, grace periods, and tier-based perks.

👥

Referrals and social

Give 10 and get 10 after first purchase. Anti-fraud caps and verified reviews.

⚙️

CRM and automation

Every earn and redeem updates segments and triggers birthday offers, win-backs, and expiring points nudges.

Turn visits into lifetime value

Launch a branded loyalty program with points, tiers, and rewards. Redeem by QR or POS. Trigger automated email and SMS from every action and see real ROI in AELESTRA CRM.

Points & cash-back Tiered VIP QR & POS redemption