Customer Loyalty Software

Automated loyalty that keeps them coming back

Points, tiers, and rewards in one place. Launch referral bonuses, birthday gifts, and QR redemption in-store or online. Every action syncs to the CRM, triggering automated follow-ups instantly.

Core Features

Loyalty that rewards, retains, and grows

Points, tiers, referrals, and rewards across in-store and online. QR and POS redemption, gift cards, and birthday campaigns—all synced to your CRM.

Points, Cash-Back, & Rules

Set earn rates, bonus events, and expirations. Use multipliers by product or day to drive repeat spend.

Tiered VIP Levels

Create Silver, Gold, and Platinum tiers. Auto-upgrade customers and offer exclusive tier-based perks.

QR & POS Redemption

Scan to earn and redeem at the counter or on mobile. Works with QR codes, barcodes, and unique links.

CRM Sync & Automation

Every earn or redeem updates the contact, triggering birthday offers and win-back campaigns.

Loyalty Journey

Move from first visit to lifelong customer

Launch a branded program in minutes. Customers join, earn, and redeem across in-store and online. Everything syncs to AELESTRA CRM for automated email/SMS follow-ups.

What the journey looks like

📝 JoinPhone • Email • DOB
⭐ EarnPurchases • Reviews • Birthdays
🎁 RedeemQR / POS / Coupons
📈 RepeatTiers • Bonuses • Win-backs
Join our loyalty program
Full Name
🇨🇦 Phone*
Email*
JOIN US
Welcome gift
+5 ptsInstant bonus
+10 ptsComplete profile
+15 ptsFirst purchase
+20 ptsBirthday

New members receive a welcome message and wallet link automatically.

Points catalog
8 USD
=
200 Pts
17 USD
=
400 Pts
38 USD
=
800 Pts

Earn rate: 1 point / $1.

Ways to earn
Purchases
Base rate
Referrals
Give 10 / Get 10
Reviews
+50 pts
Socials
Follows
QR / POS redemption
Redeem 2,500 pts

Scan at the counter or from the member’s phone.

Rewards catalog
Free Coffee
300 pts
$10 Off
800 pts
Birthday Gift
Auto coupon
VIP Event
Gold+
Tiered VIP levels
Silver0–999 pts • 1x earn
Gold1,000+ pts • 1.25x earn
Platinum3,000+ pts • 1.5x earn
Invite a friend
Share link — aelestra.com/r/ABC123
Reward — Give 10 pts / Get 10 pts
Fraud control — caps + device checks
Status
Invites sent
0
Joined
0
Converted
0
Staff Dashboard
➕ Add Points
➖ Subtract Points
👤 Check Score
📜 View History

All changes logged with staff name and timestamp.

Points earned (Email/SMS)
Congratulations {{contact.name}},

You just earned + points.
Your total is: .

View your points history →
Lifecycle journeys
Expiring points — 14-day nudge
Birthday — auto coupon + tier bonus
Win-back — 30/60/90 day offers
Members
0
Pts earned
0
k
Redemption
0
%
Repeat rate
0
%

Track members, earnings, and redemption rates.

Benefits

Why businesses choose AELESTRA Loyalty

Run a modern loyalty program that works in-store and online. Fast sign-up, flexible points, tiered VIP, QR redemption, and automated email or SMS. Every action updates your CRM for real ROI.

📝

Frictionless sign up

Join with phone and email. EN and FR supported. Consent captured and synced to the CRM.

Flexible points engine

Set earn rules, multipliers, expirations, and bonus events to drive repeat purchases.

🎟️

Rewards and coupons

Offer discounts, freebies, and vouchers. Support for QR, barcode, and usage limits.

🏅

Tiered VIP

Silver, Gold, and Platinum with auto upgrades, grace periods, and tier-based perks.

👥

Referrals and social

Give 10 and get 10 after first purchase. Anti-fraud caps and verified reviews.

⚙️

CRM and automation

Every earn and redeem updates segments and triggers birthday offers, win-backs, and expiring points nudges.

Turn visits into lifetime value

Launch a branded loyalty program with points, tiers, and rewards. Redeem by QR or POS. Trigger automated email and SMS from every action and see real ROI in AELESTRA CRM.

Points & cash-back Tiered VIP QR & POS redemption

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