Loyalty System

Loyalty that keeps customers coming back

Points, tiers, and rewards in one place. Launch referral bonuses, birthday gifts, and QR redemption in-store or online. Every action syncs to the CRM so email and SMS follow-ups trigger automatically with clean analytics.

Core features

Loyalty that rewards, retains, and grows

Points, tiers, referrals, and rewards across in-store and online. QR and POS redemption, gift cards, birthday campaigns, and promo codes. Every action syncs to the CRM for automated email and SMS with clear ROI.

Points, cash-back, and rules

Set earn rates, bonus events, and expirations. Use multipliers by product, day, or audience to drive repeat spend.

Tiered VIP levels

Create Silver, Gold, and Platinum with thresholds and benefits. Auto-upgrade, grace periods, and tier-based perks.

Rewards catalog & coupons

Offer discounts, freebies, and vouchers. One-time or recurring rewards with usage limits and auto-apply rules.

QR & POS redemption

Scan to earn and redeem at the counter or on mobile. Works with QR codes, barcodes, and unique links.

Referrals & social actions

Reward invite-a-friend, reviews, and follows. Track sources and prevent abuse with caps and validation.

CRM sync & automation

Every earn or redeem updates the contact and segment, triggering birthday offers, win-backs, and expiring-points nudges.

Loyalty Journey

Move from first visit to lifelong customer

Launch a branded program in minutes. Customers join, earn, and redeem across in-store and online. Staff can add/subtract points at the counter. Everything syncs to AELESTRA CRM for automated email/SMS and clear ROI.

What the journey looks like
📝 JoinPhone • Email • DOB
⭐ EarnPurchases • Reviews • Birthdays
🎁 RedeemQR / POS / Coupons
📈 RepeatTiers • Bonuses • Win-backs
Join our loyalty program
Full Name
🇨🇦 Phone*
Email*
Date of birth
JOIN US
Consent checkbox + EN/FR supported.
Welcome gift
+5 ptsInstant bonus
+10 ptsComplete profile
+15 ptsFirst purchase
+20 ptsBirthday

New members receive a welcome message and wallet link.

Points catalog
8 USD
=
200 Points
17 USD
=
400 Points
38 USD
=
800 Points
82 USD
=
1600 Points
170 USD
=
3200 Points

Minimum redemption: 200 points. Earn rate: 1 point / $1.

Ways to earn
PurchasesBase rate + multipliers
ReferralsGive 10 / Get 10
Reviews+50 after verification
Social followsCap per month
BirthdaysAuto-send coupon
EventsDouble points days
QR / POS redemption
Redeem 2,500 pts

Scan at the counter or from the member’s phone.

Rewards catalog
Free Coffee300 pts
$10 Off800 pts
Birthday GiftAuto coupon
VIP EventGold+ only

One-time or recurring rewards, usage limits, and barcode/QR support.

Tiered VIP levels
Silver0–999 pts • 1x earn
Gold1,000–2,999 pts • 1.25x earn • Birthday gift
Platinum3,000+ pts • 1.5x earn • Priority support

Auto-upgrades with grace periods and tier-based perks.

Invite a friend
Share link — aelestra.com/r/ABC123
Reward — Give 10 pts / Get 10 pts after first purchase
Fraud control — caps + unique device checks
Status
Invites sent
0
Joined
0
Converted
0
Easy Dashboard
➕ Add client information
👤 Check client's score
➕ Add points
➖ Subtract points
Quick actions
Add PointsPhone • Email • Points*
Subtract PointsPhone • Email • Reason

All changes logged with staff name and timestamp.

Points earned (Email/SMS)
Congratulations {{contact.name}}, You just earned + points. We’ve updated your score. Your total is: . View your points history: aelestra.com/loyalty/{{contact.id}}
Lifecycle journeys
Expiring points — 14-day nudge + last-day reminder
Birthday — auto coupon + tier bonus
Win-back — 30/60/90 day offers
VIP upgrade — welcome to Gold/Platinum
Members
0
Pts earned (30d)
0
Redemption rate
0
%
Repeat purchase
0
%

Track members, earnings, redemptions, and repeat rate in one view.

Benefits

Why businesses choose AELESTRA Loyalty

Run a modern loyalty program that works in-store and online. Fast sign up, flexible points, tiered VIP, QR and POS redemption, referrals, and automated email or SMS. Every action updates your CRM so you see the real ROI.

Frictionless sign up

Join with phone and email. EN and FR supported. Consent captured and synced to the CRM.

Flexible points engine

Set earn rules, multipliers, expirations, and bonus events to drive repeat purchases.

Rewards and coupons

Offer discounts, freebies, and vouchers. Support for QR, barcode, and usage limits.

Tiered VIP

Silver, Gold, and Platinum with auto upgrades, grace periods, and tier-based perks.

Referrals and social

Give 10 and get 10 after first purchase. Anti-fraud caps and verified reviews.

CRM and automation

Every earn and redeem updates segments and triggers birthday offers, win-backs, and expiring points nudges.

Turn visits into lifetime value

Launch a branded loyalty program with points, tiers, and rewards. Redeem by QR or POS. Trigger automated email and SMS from every action and see real ROI in AELESTRA CRM.

Points & cash-back Tiered VIP QR & POS redemption

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